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Musk’s Boring Company to build loop linking Dubai Mall with IFC
The company will finalise necessary permits, with a target to begin construction in the second half of this year.
Nike EMEA appoints César Garcia as its new VP and GM
Garcia began his career with the company as an in-market product expert and storyteller in Madrid.
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Why the Middle East luxury boom is more complex than retailers expect
The expectations of consumers, in the UAE especially, are evolving.
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From Coach to co-founder: How Melissa Mash helped build Dagne Dover’s magic
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Fashion
OnTheList enters Saudi Arabia as it expands Middle East footprint
The move follows the company’s entry into the UAE in 2024.
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Food & beverage
Australia’s Brooki Bakehouse lands in Dubai
The kiosk will be open until January 18, featuring the chain’s signature flavours.
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